World MasterCard Fashion Week Fall 2012 Event Wide Media Alert

March 11th, 2012 — Toronto ON — Check your inbox daily for updates on events from March 12 to March 16

Monday, March 12, 2012:

KORHANI HOME: Runway (7:00 PM)
Contact: Desia Brill, Brill Communications (desia@brillcommunications.ca) 416.464.5092
- For the third season running, founding sponsor KORHANI home is set to unveil FW 2012 in a not to be missed rug runway show.
Celebrities/notable guests expected: Colin and Justin, Jillian Harris, DRU, JDIGGZ, Glenn Peloso, Lisa Canning, Amanda Brugel, Adamo Ruggiero, Jane Lockhart, Stacey McKenzie, Peter Fallico (HGTV), Samantha Pynn

HOLT RENFREW PRESENTS: Runway (8:00 PM)
Contact: Jennifer Daubney (jennifer.daubney@holtrenfrew.com)
- Holt Renfrew is Canada’s destination for luxury retail and is home to the greatest names in Canadian fashion. Holt Renfrew is proud to support Canadian designers, and this week highlights the fall collections of some of our brightest stars: Dennis Merotto, Jeremy Laing, Judith & Charles, Lida Baday, Line, Mackage, Smythe and TwentyCluny.

PAVONI: Runway (9:00 PM)
Contact: Louise Choee, B.A.D. PR (louise@badpr.ca) 416.953.8766
- New on the scene designers from Montreal make their Canadian runway debut at World MasterCard Fashion Week. Having dressed a ton of international celebrities like Katy Perry, Lindsay Lohan, Miranda Lambert, Shakira, Carrie Underwood and more, for high profile events and award shows, celebs love the modern take on a classic luxurious silhouette. PAVONI is quickly taking over the globe as their gowns sell out in luxury retailers from the US to the Middle East.
Celebrities/notable guests expected: Roxane Mesquida, Trish Stratus, Ivana Santilli, Fefe Dobson, Cory Lee, Arlene Dickinson, Maggie Q, Jeanne Beker

Tuesday, March 13, 2012:

ADRIAN WU: Studio (2:00 PM)
Contact: Ovey Yeung, oy.&co (ovey@oycomm.co) 604.771.1210
- ADRIAN WU is best known for his layering in fabric and focus on modernizing the bodice, fabrics and silhouettes between the ages of the early 18th Century (Siècle des Lumières Age of Enlightenment) to the early 20th Century. This season, Wu entails to shine a light on a specific political world issue and reminds audiences that fashion for him is a medium for self expression. His Fall/Winter 2012 Collection consists of flannelet, a fabric used most often in sleep wear – Wu continues to combine fabrics in unconventional ways including excessive draping by a form of pin tucking he invented himself.
Celebrities/notable guests expected: Jeanne Beker, Glen Baxter, Kreesha Turner, Stacey McKenzie, Angie Smith, Ron Ruiz

LAURA SIEGEL: Studio (3:00 PM)
Contact: Kate Mullin, The Fashion Collective (kate@thefashioncollective.com) 647.268.4787

SID NEIGUM: Studio (4:00 PM)
Contact: Kate Mullin, The Fashion Collective (kate@thefashioncollective.com) 647.268.4787

CHLOÉ COMME PARRIS: Runway (5:00 PM)
Contact: Andie Riedel, rock-it promotions (andie@rockitpromo.com) 647.802.6343
- This season the sibling duo’s inspiration stemmed from fantastical Russian costume designer and fashion illustrator, Erté, and drew further influence from exploration of the chic, effortless silhouettes of the 1920s. The clothing and jewellery were then contrasted with the sharp edge of punk and piercing cultures. The detail and styling used by Chloé Comme Parris for these collections creates a harmony between contrasting styles; modest and feminine meets attitude and angst, facilitating the overall image for A/W 2012 summed up by the phrase “Beautiful Badass.”
Celebrities/notable guests expected: Arlene Dickinson, Meghan Heffern, Mary Zilba, Dee Dee Hilfiger

MERCEDES-BENZ STARTUP PRESENTS: MARTIN LIM: Runway (6:00 PM)
Contact: Andrew Serrano, IMG Fashion (Andrew.Serrano@Imgworld.com) 914.312.7737

SOIA & KYO: Runway (7:00 PM)
Contact: Lara Tobin, rock-it promotions (lara@rockitpromo.com) 416.666.5735
- Ilan Elfassy is showing for the first time at World Mastercard Toronto Fashion Week. The collection marks a distinct evolution in the innovative brand of outerwear and heralds a new look for the line, drawing inspiration from what he calls the ‘hipster urban traveller’, someone who is effortlessly fashionable and stands out in the crowd. S&K’s goal in designing outerwear has always been to create a sense of individuality and style in its pieces that is reflective of one’s personality. This, combined with its dedication to impeccable construction and unique design elements, makes for extremely versatile and durable outerwear.
Celebrities/notable guests expected: Patrick Pentland (Sloan), Nathan Ferraro (Midway State), Kreesha Turner, Keshia Chante, Georgina Reilly, Stacey McKenzie, Lina Roessler, Angela Asher, Craig Arnold, Romina D’Ugo, Ainsley Kerr, Olunike Adeliyi

LUNDSTRÖM COLLECTION: Runway (8:00 PM)
Contact: Desia Brill, Brill Communications (desia@brillcommunications.ca) 416.533.6425

MATIS BY LUCIAN MATIS: Runway (9:00 PM)
Contact: Gail McInnes, Magnet Creative Management (gail@magnetcreative.ca) 647.283.1931
- Now into its third season, MATIS is the attainable collection from renowned designer Lucian Matis, created for a career woman who wants to add trends to her everyday wardrobe without overpowering her sense of style. The line features easy to mix and match pieces, including dresses, tops, jackets and pants; as well as knitwear in sizes ranging from XS to XL. For this coming Fall/Winter season, the MATIS collection adapts the beauty of brush feathers and pumps them with vivid jewel-tone colours – a transition from his namesake Lucian Matis line of the same season. His delicate lace motifs become rich silks in vibrant shades for the Fall and Winter months to simulate the rich Autumn vibe and festive December celebrations.

Wednesday, March 14, 2012:

EVA CHEN: Studio (3:00 PM)
Contact: Veronica Wong, oy.&co (veronica@oycomm.co) 604.938.5938
- EVA CHEN, an up and coming classic womenswear designer, makes her first Toronto debut this season at World Mastercard Toronto Fashion Week. This popular Vancouver designer has a diverse range of exposure in the global community. This season, she launches "Elegance", a collection celebrating the woman's form and architectural surroundings, a romantic union of nude, burgundy, dark green and black with accents of gold. This is one collection that gets women excited and inspired about her clothing.
Celebrities/notable guests expected: Jeanne Beker, Glen Baxter, Kreesha Turner, Angie Smith, Ron Ruiz

VAWK: Runway (4:00 PM)
Contact: Jentzen Brown, VAWK (media@vawk.ca) 416.884.1554
- VAWK is a luxury women's wear label designed and hand crafted in Canada by Creative Director Sunny Fong. Known for a design style that is as innovative as it is sophisticated, VAWK is coveted for its signature feminine silhouettes. Every garment embodies the masterful tailoring and exquisite hand detailing that has become synonymous with the brand. This season also marks the debut of VAWK sister collection, VAWKKIN, inspired by menswear with feminine touches and designed for the working woman.
Celebrities/notable guests expected: Kreesha Turner, Quinton Ward, Jeanne Beker

CARA CHEUNG: Studio (5:00 PM)
Contact: Kate Mullin, The Fashion Collective (kate@thefashioncollective.com) 647.268.4787

LINE: Runway (6:00 PM)
Contact: Ashley MacIntyre, MacIntyre Communications (ashley@macintyrecommunications.com) 647-200-9135
- Returning to spotlight of Wold MasterCcard Fashion Week is none other than home grown LINE Knitwear designers John Muscat and Jennifer Wells. This season the talented duo are about to take us on a new journey comprised of artisan roots and handcrafted knits, deep hues, clean lines and edgy detailing with their newest collection `RUSTIC REMIX.’
Celebrities/notable guests expected: Kreesha Turner, Keshia Chante, Fefe Dobson, Jully Black

BUSTLE: Runway (7:00 PM)
Contact: Amanda Connell (amanda@bustleclothing.com) 416.703.2745

MÉLISSA NEPTON: Runway (8:00 PM)
Contact: Caroline Dubé, LUXINE Public Relations (caroline@luxine.ca) 514.239.3956
- Renowned and acknowledged for her accessible sophistication, her study in movement and her signature sense of fluidity, Mélissa Nepton’s designs for ever cast an aura of mysterious sensuality. This season, the ethereal nomad makes her way under the cold blue moon of winter, bundled up in subtle silk dresses, woven neck tunics and wrapping coats upon which textures, fibers and natural threads help create a web of human warmth. Celebrity/notable guests expected: Kreesha Turner, Alicia Josipovic, Bree Wasylenko (So You Think You Can Dance Canada), Mike Bradwell, Tristan Black (Toronto Argonauts)

JOE FRESH®: Runway (9:00 PM)
Contact: Alexander Thomson (alexander.thomson@loblaw.ca)

Thursday, March 15, 2012:

ASHTIANI BY GOLNAZ ASHTIANI: Studio (3:00 PM)
Contact: Lindsay Singer (lindsay@faulhaberpr.com), Rachel Walters (rachel@faulhaberpr.com), Faulhaber Public Relations Inc. 416.504.0768
- ASHTIANI by Golnaz Ashtiani brings a sophisticated perspective of haute design to Toronto fashion week. Ashtiani and production partners Fishtnk Design Factory will transform the runway in "Layered and Undulated,” an installation that will create an interactive experience with the collection. Using luxurious winter fabrics including heavy textured wool, mohair and patent leather, ASHTIANI incorporates a fresh winter color palette of icy blues and grays combined with an aesthetic of European historical influences. Ashtiani was named the winner of Toronto Fashion Incubators: New Labels Competition for her S/S12 collection.

TRIARCHY: Studio (4:00 PM)
Contact: Seema Dhillon, Showroom PR (seema@seemadhillon.com) 604.783.0324
- At Triarchy, we keep our hearts in the past, but our eyes firmly fixed on the future of denim. That’s the essence of our Fall/Winter 2012 collection: modernizing the classics. We start by taking vintage silhouettes and recreating them with modern fabrics whose stretch and forgiveness allow for a perfect blend of style and comfort. For men, our core styles stay strong with dark indigo and medium washes. Paying homage to our custom-motorbike background, we’ve applied a leather wash for just the right amount of rebel edge. For the Triarchy woman, this season is all about the high-waisted skinny jean. It’s sexy, flattering, available in a spectacular array of deep falls hues and the perfect addition to our existing core styles. The bold colours will make you want to try them on, but the comfort will keep you from ever wanting to take them off. Wait ’til you see them in a gradient wash, Triarchy’s take on printed denim. It’s jeans, and then some. Finally, we experimented with metallics until we found what we loved. For more, you’ll have to see the show!

CAITLIN POWER: Studio (5:00 PM)
Contact: Lindsay Singer (lindsay@faulhaberpr.com), Rachel Walters (rachel@faulhaberpr.com), Faulhaber Public Relations Inc. 416.504.0768
- Calgary-born designer, Caitlin Power returns to the Toronto fashion week tents to present her Fall/Winter 2012 collection. Power’s strong aesthetic shows though her structured tailoring with geometric shapes and architectural details. Her latest S/S 2012 collection, Primal Futurism, displayed as part of Toronto Fashion Incubators: New Labels Competition, solidified her name in the Canadian fashion industry.

RUDSAK: Runway (6:00 PM)
Contact: Christina Walters-Arseneau, rock-it promotions (christina@rockitpromo.com) 416.656.0707
- Rudsak is well-established as one of Canada’s leading leather fashion brands for men and women. Expect black- and cohiba-coloured pieces to dominate the runway with Rudsak’s full line of outerwear, footwear, handbags and accessories for men and women that are strongly influenced by the forest. The outerwear collection features lightweight, slim-fitting leather jackets for early autumn, modern transitional coats with sleek leather and fur accents extending from collars to cover the shoulders, mid-back and sleeves, and puffer jackets in leather and nylon with tone-on-tone contrasting, asymmetrical front-zip closures and fur-lined hoods.
Celebrity/notable guests expected: Melissa Grelo (CP24), Meghan Heffern (Blue Mountain State), Stacey McKenzie, Keshia Chante, Tara Spencer Nairn, Donisha Prendergast, Trish Stratus

EZRA CONSTANTINE: Studio (7:00 PM)
Contact: Jesse Green, Greta Constantine (jesse@gretaconstantine.com) 647.641.0712

PINK TARTAN: Runway (8:00 PM)
Contact: Anita Natte, ASC Public Relations Inc. (anita@asc-to.com) 647.477.5909

DAVID DIXON: Runway (9:00 PM)
Contact: David Dixon (daviddixon@rogers.com) 905.501.9446

Friday, March 16, 2012:

FTA SWAPS FASHION WITH THE FDCC: Studio (10:00 AM)
Contact: Kelly Drennan, Founder & Executive Director, Fashion Takes Action (kelly@fashiontakesaction.com) 416.458.1491

SANIYA KHAN: Studio (3:00 PM)
Contact: Kate Engineer, BIB Communications (kate@bibcommunications.com) 647.352.7242
- Saniya Khan paints a deep romantic and philosophic picture with the debut of the Fall/Winter 2012 Collection. A favourite amongst Canadian fashion critics, Khan returns to Toronto’s World MasterCard Fashion Week for a sixth time. The line continues her hallmark designs of layering and beading but combines old and new materials of hand-dyed and painted silks, velvet, lace and leather with block prints and appliqué.

ARTHUR MENDONÇA: Studio (4:00 PM)
Contact: Sara Brant, Eleventh Floor Apparel (sarab@eleventhfloorapparel.com) 647.876.0231

TRAVIS TADDEO: Studio (5:00 PM)
Contact: Kate Mullin, The Fashion Collective (kate@thefashioncollective.com) 647.268.4787

JOEFFER CAOC: Runway (6:00 PM)
Contact: Bronwyn Aikens (milkmaid@sympatico.ca) 416.539.8688, Pat Angelakos (pat_angelakos@sympatico.ca) 647.408.4626

OPPIO: Runway (7:00 PM)
Contact: Debbie Blair (debi.blair@gmail.com) 416.458.6707

RAD BY RAD HOURANI #5: Runway (8:00 PM)
Contact: Kylie McGregor, rock-it promotions (kylie@rockitpromo.com) 647.330.0994
- A favourite at New York and Paris Fashion Weeks, Rad Hourani will make his Canadian debut showing his RAD by Rad Hourani #5 collection. With gender agnosticism as the driving conceptual force in Hourani’s unisex designs, his objective is to create versatile, luxurious clothing that can be worn by anyone at any time. Hourani’s film Five Years of Rad Hourani will be screened before the show to celebrate the fifth anniversary of his namesake line.

DARE TO WEAR LOVE: Runway (9:00 PM)
Contact: Michelle Easton, rock-it promotions (michelle@rockitpromo.com) 416.454.9060
- Hoax Couture and the Fashion Design Council of Canada (FDCC) have collaborated on the third Dare to Wear Love runway show to raise awareness and funds for the Stephen Lewis Foundation. More than 25 Canadian designers will showcase their one-of-a-kind ensembles on celebrity models created from six yards of African-made fabrics. Canadian designers include: Paul Hardy, Hoax Couture, Linda Lundström, Diavecmas, Peach Berserk, Zoran Dobric, Lida Baday, Lovas by Wesley Badanjak, Ines Di Santo, Damzels in this Dress, Pat McDonagh, Tina Ou, Pam Chorley for Fashion Crimes, Marty Rotman, Jason Meyers, Izzy Camilleri, Farley Chatto, David Dixon, Brian Bailey, Avioanni, Adrian Wu, Cydelic by Choryin, Rod Philpott for Shkank Inc., Susan Dicks and Co, Franke and Greta Constantine. Celebrity models to walk the runway include Breakfast Television host Dina Pugliese; Fashion Television host Jeanne Beker; celebrity chef Jamie Kennedy; CityLine host Tracy Moore; ET Canada's Angie Smith; actor Arlene Duncan (Little Mosque on the Prairie); Donisha Prendergrast, granddaughter of the great Bob Marley; and singer-songwriters Royal Wood and Sarah Slean. At the closing of the evening Stephen Lewis, chair of the board of the SLF the former UN Special Envoy for HIV/AIDS in Africa, will give an inspiring speech. Throughout the show guests will also enjoy live musical performances by Krystaal, Erroll Blackwood and Canadian gospel singer Kathy Grant.

Twitter: @WMCFashionWeek
Facebook: Fashion Design Council of Canada

Press Contacts:

FDCC or Robin Kay press inquiries:

rock-it promotions Debra Goldblatt
President
debra@rockitpromo.com
Office: 416.656.0707 ext. 101
Mobile: 416.464.9077

Contact Information: Fashion Design Council of Canada
Robin Kay, Executive Director, World MasterCard Fashion Week; President, FDCC
Carolyn Quinn, Associate Producer, World MasterCard Fashion Week, carolyn@fdcc.ca

IMG CANADA
Sam Galet, Sponsorship Inquiries, sam.galet@imgworld.com

U.S. Office IMG Fashion Andrew Serrano
PR Manager
andrew.serrano@imgworld.com
Tel: 212.774.4437